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Website redesign

a website redesign that changes more than the look.

We redesign websites for small businesses so they're easier to use, clearer about what you do and better at turning visitors into enquiries, bookings and sales.

Looking nicer is part of it. Bringing in business is the point.

signs it's time.

If two or three of these sound familiar, it's worth a conversation.

  • People ring to ask things the website should already answer: your hours, your prices, whether you cover their area.
  • It's fiddly on a phone, which is where a lot of people will meet it first.
  • It doesn't say clearly what you do, who for, or where.
  • Enquiries arrive with half the details missing, or by a route nobody checks.
  • Updating it is a chore, so it doesn't get updated.
  • Pages are slow enough that people give up before they load.
  • Your business has moved on and the website hasn't.
  • It looks fine, but you can't tell whether it brings in any business.

what a redesign changes, beyond the look.

A redesign is a chance to fix how the website works, not just how it looks. These are the parts we work on.

What it says

Clear words about what you do, who for and where, written in the words your customers search with rather than the ones on a brochure.

How it's organised

Pages arranged around the questions people ask before they buy, so the answer is never more than a tap or two away.

How people get in touch

One obvious next step on every page, and an enquiry or booking that reaches the person who handles it.

How it's found

A structure search engines can read, page titles that say what each page is, and a page for the area you serve if you serve one.

How fast and reliable it is

Quick on a phone, secure and backed up, and looked after on Care once it's live.

What it connects to

Booking, reviews, customer records, email or an online shop, joined up where it helps, once we've checked they can be connected.

the website you have now.

We're happy to take a look at the website you have now and tell you honestly what we think. We don't take over looking after websites someone else built. In most cases we recommend a rebuild, so the site can be improved quickly and kept up to date properly.

So a redesign with us is a new build. We keep what's working, such as your web address, the content worth keeping and the things customers know you for, and rebuild the rest properly.

how we do it.

Four steps, in the same order every time, and nothing starts until you've approved a written quote.

  1. Hear

    Look at what you have

    We go through the website you have now with you: what it is for, where enquiries come from, what customers ask and what you want it to do better.

  2. Challenge

    Agree what the new site must do

    What to keep, what to drop and what it connects to. You get a written quote, valid for 30 days, setting out exactly what you get.

  3. Build

    Build, move and test

    We build the new website with two rounds of design changes, move across the content worth keeping, point old page addresses at their new homes and test it on phones and computers before launch.

  4. Optimise

    Keep it working, and keep improving it

    After launch, Care keeps the site hosted, secure and working. A growth plan keeps improving how it is found and how many visitors become customers.

How we work, in full.

what a redesign costs.

A redesign is quoted as a build, from the same published prices as a new website: Presence from £1,500, Connected from £3,000 and Bespoke from £6,000, plus VAT.

Builds start from £1,500, every website we host then needs Care from £60 a month or a growth plan from £350 a month, both on 12-month agreements, and anything else is £62.50 an hour, all plus VAT.

Where yours sits depends on how many pages you need, what the site connects to and how much content needs moving or writing. Every quote is in writing before anything starts.

questions before you start.

How much does a website redesign cost?
A redesign is quoted as a build, from the same published prices as a new website: Presence from £1,500, Connected from £3,000 and Bespoke from £6,000, plus VAT. Every website we host then needs Care or a growth plan, on a 12-month agreement. The price depends on the pages, what the site connects to and how much content is involved, and you get it in writing before anything starts.
How long does a redesign take?
It depends on the size of the site, what it connects to and how quickly content and decisions come together on both sides. We agree a timetable with you when we quote, rather than promise one before we've seen the work.
Do we keep our web address?
Yes, almost always. Your web address stays the same, and on Care it's registered in your business's name. If someone else holds it today, we'll explain what's needed to bring it across.
What happens to our content?
We move across what's worth keeping and agree with you what to rewrite or drop. Your content and data are yours, always.
Will we lose our place in Google?
A careless redesign can lose search visibility, which is why we point old page addresses at their new homes and keep what's already working. We never promise rankings, traffic or revenue. We commit to the work and report honestly on the results.
Can you just tidy up the website we have?
We're happy to take a look at the website you have now and tell you honestly what we think. We don't take over looking after websites someone else built. In most cases we recommend a rebuild, so the site can be improved quickly and kept up to date properly.
Can the new website sell online?
Yes, we build online shops. The scope and price depend on what you sell and what it connects to, and a shop is quoted like any build.

what should your website do better?

A free first chat. Bring the website you have now and what you'd like it to do. If we're not the right fit, we'll tell you so.