Social Media Marketing for Pubs
A simple system across Instagram, Facebook, and local channels that drives footfall - without daily stress.
Packages from £375 + VAT • No contracts • Strategy and templates you can actually run
Stop winging it. Build a repeatable system.
Most pub social media is inconsistent because it relies on willpower. You post when you remember, then nothing for weeks.
The fix is a simple routine: one clear hook, a calendar that sells key nights, templates for posts, and a short visibility routine to stay prominent locally.
I'll help you build that system and train your team to run it.
What you get
Channel plan
What to do on Instagram vs Facebook (and what to ignore) based on your pub type.
30-day content calendar
A plan mapped to the nights you want to fill and the offers you want to sell.
Template library
Reusable posts for events, food, sport, promotions, and review responses.
Local visibility routine
A small daily habit that improves local reach and brings in real customers.
Batching workflow
Plan and create content in batches using AI assistance so marketing takes less time.
Simple scorecard
Track the numbers that matter: enquiries, bookings, and covers on key nights.
How it works
Audit and focus
We choose the biggest win: midweek, food, events, sport, or bookings.
Build the calendar
We map out a month of posts around your hook and trading reality.
Create assets
Templates, captions, and prompts so you can batch content quickly.
Measure and iterate
We improve the posts that drive action and cut the rest.
Real Results from The Anchor
+98%
Food revenue in 3 months
+403%
Table bookings
+828%
Google Search visibility
+567%
Private hire bookings
Want social media that fills tables?
Message me your pub type and what is hurting trade. I'll tell you the fastest win to start with.
Message Peter on WhatsAppFree 15-minute chat. No obligation.Common Questions
Instagram for Pubs
Instagram builds awareness and vibe. Most pub accounts fail because they post random content with no plan, then give up when it does not move the needle. Here is what actually works.
Reels and Stories workflow
Simple filming prompts, scripts, and templates so you can create short-form content on your phone without overthinking it.
Caption and hook templates
Ready-to-use copy that sells specific nights: quiz, Sunday lunch, sport, live music, and specials.
Local visibility routine
What to do for 10 minutes a day to get in front of local customers without spam or cringe.
Instagram tips for busy licensees
- ✓Phone-first content wins for pubs because it feels real and authentic
- ✓Batch content in one session per week using AI assistance
- ✓Focus on posts that sell a specific night, not generic pub photos
- ✓You do not need to post every day — consistency beats frequency
Facebook for Pubs
For pubs, Facebook is often more valuable than Instagram because it reaches locals, families, and community groups that actually decide where to go. The wins come from events, groups, reviews, and a repeatable weekly rhythm.
Local group playbook
What to post in local Facebook groups, where to post it, and how to avoid getting ignored or banned.
Event promotion templates
Copy and images you can reuse for quiz night, live sport, food nights, tastings, and seasonal events.
Reviews and reputation
A simple system for getting more reviews and replying in a way that builds trust with locals.
Why Facebook still matters for pubs
- ✓Facebook Events are one of the best free tools for filling pub nights
- ✓Local community groups drive real discovery and word-of-mouth
- ✓Reviews on Facebook influence where families and groups choose to go
- ✓A tidy page with clear info, menus, and booking links converts visitors