Theme Hour Saturdays: Power Hour & Spin-to-Win Toolkit

Saturday pre-peak (4–6pm) is prime for a punchy activation that fills the bar without cannibalising dining tables. Theme Hour keeps it tight: 60 minutes of nostalgia hits, predictable scripts, and repeatable prize mechanics.

Why Theme Hour Works

• Short and sharp: Guests commit to one hour, then stay for dinner or rebook for next week.
• Low lift: Reuse existing playlists, handheld mics, and prize stock.
• Margin friendly: £12–£14 Power-Hour Spritz bundle delivers 70%+ GP and anchors the promo.
• Content factory: Every spin, winner, and crowd sing-along becomes a reel for the following week.

Choose Your Theme

Pick one theme per month to build muscle memory for staff and regulars.

Run-of-Show (Example for Power Hour)

Keep the MC script in 5-minute increments so covering staff can run it if the lead calls in sick.

Prize & Bundle Mechanics

• Power-Hour Spritz: £12 per serve (Prosecco/AF option, garnish skewer, branded stirrer). Offer buy-3-get-4th for tables.
• Wheel wedges: 2× “Spritz on us,” 2× “Spin again,” 1× “Merch drop,” 1× “Pick the next song,” 1× “Chef’s snack,” 1× “Neighbour shout-out.”
• Stamps: Attend four Theme Hours, unlock a “booth takeover” for the group.
• Local collabs: Print instant photo souvenirs (£1 cost, £5 upsell) with sponsor logo.

Promotion Timetable

• Monday: Drop teaser reel with last week’s winners + CTA.
• Wednesday: Send SMS/WhatsApp reminder to booking list (“Spin-to-Win seats released for Saturday 4pm”).
• Friday: Print table toppers for lunch service pushing the hour.
• Saturday morning: Post schedule graphic + prize highlight. Encourage DMs for booth reservations.

Ops & Safeguarding

• Keep walkway clear around the wheel or dance floor; mark out zones with tape.
• Sound limiter in place if you’re in residential zones; have a “crowd cheer” meter that works at low volume.
• Pre-assign a staff member to capture consent for photos (wristbands for opt-outs).
• If drinks promos are in effect, stick to “bundled value” (spritz + snack) rather than straight discounts to stay within licensing guidance.
• Debrief at 6pm sharp before dinner shift: what hit, what to tweak, prize stock left.

Measuring Success

Copy Snippets

• Caption: “Theme Hour • Saturdays 4–5pm • 80s vs 90s + spin wheel prizes + Power-Hour Spritz. Limited booths — DM to grab yours.”
• MC line: “Spin wins only land if you’re holding a spritz — grab one at the bar before the next cue.”
• Staff script: “We wrap at 5 so you can slide into dinner — want me to check the bookings list for you now?”

FAQs

Do I need extra security? Not usually, but brief your SIA team (if you have one) on the schedule so they’re ready for sing-along surges or prize excitement.

How loud should it be? Keep below conversation-crushing levels. Theme Hour is about energy, not raves. Use wireless mics with compressors to avoid peaks.

What if guests arrive late? Run a “wildcard pass” at the halfway mark so newcomers can jump straight into a challenge without knowing earlier rules.

Can I run it outdoors? Yes, but use battery-powered speakers, waterproof wheel coverings, and always have a rain move-in plan (folding tables, canopy, towels).

Make Theme Hour the Saturday ritual that ushers day-drinkers into dinner spend and gives staff something fun (and scripted) to look forward to every week.